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Image credit: Brad Penner-USA TODAY Sports

On Thursday, Major League Baseball’s 2020 season finally got underway. With the United States still very firmly in the midst of a pandemic and an uprising, all eyes were on the opening night games. As expected, Black Lives Matter—the movement, not the organization—was a part of the pregame activities. Players and coaches wore black T-shirts with “Black Lives Matter” in white lettering while taking batting practice. As a part of the league’s “pre-approved protest”, they also knelt before the anthem and played a message of unity voiced by Morgan Freeman, as well as a video made by the Players Alliance—a newly formed nonprofit comprised of current and former Black players. The MLB logo was etched on the pitcher’s mound in black with the letters “BLM.”

While on its surface, all of this may seem like Major League Baseball is moving in the right direction, it’s really just performance art. It’s worth noting that players and coaches knelt before the anthem. For a historically conservative organization with fans who are the same, kneeling before the anthem gives the appearance of a league united in a message that Black Lives Matter without angering them too much. The average baseball fan seems to believe the national anthem is a salute to our nation’s police and military and is appalled by the very idea of someone kneeling when it is played. In truth, those fans may have a point insofar as MLB’s use of the anthem has always been connected to the military and police. While some Black players still took a knee during, the collective pre-anthem kneel was clearly the league’s attempt at straddling the fence. MLB was trying to, and largely succeeded at, depoliticizing a once-meaningful form of protest.

The next morning, the Tampa Bay Rays’ tweeted: “Today is Opening Day, which means it’s a great day to arrest the killers of Breonna Taylor.” This message was followed by a tweet announcing a $100,000 donation to local organizations fighting systemic racism. The tweet was shared hundreds of thousands of times and celebrated widely by fans and non-fans alike. They were surprised to see a baseball team—one from Florida, no less—bringing attention to the murder of Breonna Taylor. And while I do not want Breonna Taylor’s murder to be forgotten, I also do not want her murder to become a meme. And yet, it has. Tampa Bay’s social media became a corporate contributor in the memeification of a Black woman’s murder on Opening Day. You see, the very fact that calls for justice have to be made more palatable by making it a catchy internet thing is why Black Lives Matter is even a movement. When people called for justice for George Floyd, they were loud. They were clear. They were specific. And while I’d like to think the Rays are well intentioned, we must be the same way about the murders of Black women—that includes Black trans women. 

In the wee hours of Saturday morning, a photo of Kyle Schwarber surfaced on Twitter. In that photo, Schwarber was pictured wearing a Chicago Police Department cap with a Black Lives Matter T-shirt. A noted supporter of first responders, Schwarber became the perfect visual of Major League Baseball: He was trying to give the appearance of supporting both sides. Considering not only recent events, but the history behind the creation of the police, one cannot “both sides” this issue. 

When a fan tweeted MLB’s official Twitter account “pllllleeeeaaaseeee stop posting things like this. yes black lives do indeed matter. but it’s a polarizing topic. keep politics out of baseball!” The account fired back “Supporting human rights is not political.” Once again, people were fired up on both sides, but the league came out of it looking like it cared while missing the point. Again. While many view human rights as simply fundamental universal and moral standards, human rights are also political because that is the only way in which they are upheld. It is a political stance to believe everyone—quite literally everyone—is entitled to the same rights. And, moreover, human beings are political. We can really only exist in communities.

What MLB’s Black Lives Matter campaign lacks is bite. It lacks substance and effort. It lacks … a plan of action. T-shirts, pre-anthem kneeling, a suddenly “woke” social media team, and a video voiced by a legendary Black actor are not actually effective in fighting systemic racism. They do however, give you incredible PR. The league knows who is watching. And it knows that the people who have been taking to the streets every day for months by and large are not its main audience. Trying not to appear racist is not anti-racist, it’s a tool of both white supremacy and capitalism. It’s the devil in a new dress. There has been no clear messaging from MLB on how it plans to actually show that Black Lives Matter to it. We’ve seen no real changes—unless you count the frequency with which it tweets a picture or video of a Black player lately. Despite having weeks to prepare, we’ve only heard of the league having “meetings” and being “in discussions” about how it can improve. It’s unclear as to whether those meetings are actually happening, who is in them, and whether or not anything is being accomplished. In fact, MLB has already started to move away from its public support of Black Lives Matter. On Saturday, the mound etching was no longer the black BLM MLB logo, but FanDuel and various other advertisements. 

As Bryan Albin of Award Tour: The Podcast points out, “When the Kaepernick stuff first came up and the blackballing was happening, a lot of the justification for it from team sides was that ‘we cannot have Kaepernick in our locker room because it’s bad for business and it’s gonna upset people and it’s gonna lead to a loss of money.’ If there was ever a time to test that boundary and see if you can stand up for social issues and not lose the angry white people, now is the time. Because they can’t buy tickets anyway.” At a time in history when nobody is watching and yet everybody is watching, it is maddeningly fitting that the league struck out looking.

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Don Jr
7/27
Well said, Shakeia.
Matthew way
7/27
Signed up to read about baseball, not woke activism. Especially hated the anti-police theme.
Mac Guyver
7/27
This certainly is best suited to social media. No sense getting upset over social media as that is at least partially its intent. I don't suggest joining Twitter if this isn't what gets you out of bed in the morning!
John Johnston
7/27
Matthew: You are not alone. A lot of us hate woke activism and support the police.
Mac Guyver
7/27
I just want to respectfully remind you and everyone else that you don't have to engage with this. I know as I made the same mistake. I am not sure that a slew of angry comments is not the intent.
dodger300
7/27
A lot of us love woke activism while also supporting the police. The two are not mutuall yexclusive when they law enforcement respects the due process of law and the rights of the people as granted to them by the U. S. Constitutional.
Craig Goldstein
7/27
No one is compelling you to read this. The angle was quite clear from the title.
Matthew way
7/28
I wish i hadn't. Full-on garbage.
Matthew way
7/28
I do pay for access to this site? Are you suggesting to not read it or you dont care what your customers thoughts on your product are?
Craig Goldstein
7/28
I'm suggesting that every article on the site isn't for everyone. Lots of people subscribe but don't read fantasy or about prospects and elect not to read those articles.
Patrick
7/28
Matthew, I barely care about the amateur player content and draft coverage, but I don't read those articles and then complain that BP is taking my money and wasting my time. Stop being a crybaby and just skip it if it's not your thing.
Matthew way
7/28
Wasn't crying. You bring up two scenarios ... that have to do with baseball. I brought up an article ... that was a political statement and could have been written about badket-weaving as well as baseball. Baseball was barely a part of it. Seems there are better sites for that.
So not crying, merely making a point. Thanks for sinking to the lowest common denominator of name calling though.
Matthew way
7/28
And I can't skip if I don't like it if I don't know what it is about Patrick. Because while you and Craig can clearly discern what it is by the title, I'm just not that smart.
Craig Goldstein
7/28
I'm guessing you could have stopped when it became apparent to you what the subject was, though. Further, while the topic could expand to cover other subjects, it was discussing things that took place in baseball over the weekend. There are pictures and everything. You can say stick to sports if you want, but I'm going to point to the picture at the top of the article and the one in it and say that we are talking about sports when we talk about this stuff. And until someone else is in charge, we'll continue to do so.
Patrick
7/28
So... an article about how Major League BASEBALL approaches social justice issues (something extremely pertinent to a number of its players) isn't about baseball? Where is the dividing line between baseball and not-baseball when sports and culture are so intertwined? Even if the title wasn't clear enough, at some point in the first few paragraphs you must have realized the thesis, so why not just move on to the next article instead of taking more time to complain about it? Or, use it as a way to try to understand somebody else's point of view. If you disagree and want to contribute to the debate, great, but nothing you've said here has added anything to it.
Mac Guyver
7/27
What should the plan of action look like? What outcomes are you hoping for? Will they be measurable?
Schlom
7/27
Is this a joke? All of it is art over action!
admonkey
7/27
Why do we play the Anthem before games, anyway? They're entertainment; we don't play the Anthem before watching movies.

I suspect it began during war years— pick one, there have been plenty during baseball's time— and just "stuck," because that's what we do as Americans: start something, then keep on doing it without giving it too much thought, even decades and decades later.
admonkey
7/27
Found it:

https://www.npr.org/2018/09/06/644991357/how-sports-met-the-star-spangled-banner
Mac Guyver
7/27
The fact that most of us don't know its origins or why we even do it speaks to its real significance. It is also why it is such a convenient thing to protest as it is all interpretation. I always interpreted it is a show of solidarity and nothing else - just one minute where we all drop what we are doing and unite - players and fans alike. To be clear, I would do just fine without it although I pretty certain it wouldn't solve any problems. I enjoy a moment of humility and unity with a bunch of strangers as you don't do that anywhere else.
John Johnston
7/27
BP condemning MLB for recognizing and treating political theater as political theater is amusing.
Matthew way
7/27
Don't hit them with logic now John. It's all about Feelings - nothing more than feelings.
Paul Willard
7/27
Be careful, if you're not woke enough for BP they'll delete your comments. Screenshots to prove it.
Mac Guyver
7/27
We raced past censorship years ago. It started with Reddit and Twitter and now it is just the way that the Internet works. It is not too late to reverse that course - I think screenshots can play a role in that cause. I see BP getting the brunt of a lot of things today... but they are not unique to BP at all.
Louis Arighi
7/27
If a government agency (any of them, for our purposes) tells you that you are not allowed to speak your comments about this, please let me know, I will will fight vigorously for your rights. If you are complaining that a private company took down a message they found offensive, say that, because it isn't censorship. I'm pretty sick of people (and mostly people that I politically disagree with) cry censorship when what they actually mean is that a private company legally controlled their property. It's baloney, and it's whiny, and doesn't make you look particularly smart.
Craig Goldstein
7/27
It has nothing to do with being woke. This is our workplace, we don't have to pass along misinformation or racism if we don't want to, and we'll be the sole judge of what that is.
Mac Guyver
7/27
Figured today's headline might be something about Coronavirus and the future of the season. I think something happened with the Marlins?
Craig Goldstein
7/27
We're not a news organization and don't respond to everything immediately. That news happened this morning and we'll have pieces addressing it tomorrow.
Jesse Meehl
7/27
Why is this here?
Kevin
7/28
Every player on a MLB baseball field is there because of their ability. Also let’s not forget that we have more rights than any other country in the world - bar none. Most of us watch MLB to escape politics. Let’s keep politics out of baseball and PLAY BALL!
Craig Goldstein
7/28
Sorry, Kevin. We're not going to ignore the intersection of politics and baseball, nor many of the other intersections that baseball has with every day life because it exists as part of culture and not separate from it.
Guancous
7/28
Has anyone asking to keep politics out of baseball ever met baseball?
dukeandduke
7/28
I support speaking out against injustice, including any and all players who choose to do so. That said, I don't want any kabuki displays from MLB or any professional sport leagues. These are among the last groups of people I or anyone should turn to for moral guidance.

If MLB wants to do the right thing, they would cancel the season and not return until the pandemic is over. MLB would return the billions of dollars they stole from taxpayers across the country to pay for their capital costs. These funds are desperately needed in the communities they looted over the past several decades.

MLB would restore the entire draft and ALL minor leagues when it is safe to operate. And they should provide an ethical and just CBA agreement before resuming play, and stop their quest to dilute the sport further by cancelling the obscene 16 team playoff format.

I don't expect MLB to do any of these things. Why not? Because they are owned and operated by the same type of repugnant people who operate with maximum greed, who segregated the sport for decades, and do not care about any other human beings including their personnel or fans. Bill Veeck Jr. was the only decent human being among MLB owners in my lifetime. I don't expect another to ever emerge in MLB "Good Ole Boys" club.
CK
8/08
Very well said