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05-02

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BP Daily Podcast: Effectively Wild Episode 441: Dirk Hayhurst on the Profits and Perils of Player-Media Relations
by
Ben Lindbergh and Sam Miller

05-10

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BP Daily Podcast: Effectively Wild Episode 200: Will Leitch on Media, Fans, and Media and Fans
by
Ben Lindbergh and Sam Miller

12-04

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2

BP Unfiltered: From the Winter Meetings: An interview with Dodgers President Stan Kasten
by
Maury Brown

09-06

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BP Daily Podcast: Effectively Wild Episode 36: How Not to Solve the Yankees' Problems/Bobby Valentine Says Some More Strange Things
by
Ben Lindbergh and Jason Wojciechowski

07-09

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12

Bizball: How Much Could MLB’s Next National Television Contracts Be Worth?
by
Maury Brown

06-28

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15

Inside The Park: Why Can't We Just Leave Rizzo Alone?
by
Bradford Doolittle

05-02

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4

Sobsequy: The Media Meets the Press
by
Adam Sobsey

04-02

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7

Bizball: Inside MLB’s Social Media Policy for Players
by
Maury Brown

09-27

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10

Prospectus Q&A: Ken Burns
by
David Laurila

09-21

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Prospectus Q&A: Frank Herrmann
by
David Laurila

07-13

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14

Prospectus Q&A: Jeff Ma
by
Will Carroll

04-27

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5

BP Unfiltered: Matusz on the Media
by
David Laurila

04-13

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11

An Agent's Take: Media Relations
by
Joshua Kusnick

03-14

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11

On the Beat: Weekend Update
by
John Perrotto

02-21

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1

Prospectus Q&A: Dave Jauss
by
David Laurila

12-22

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84

Prospectus Today: The Braves' New World
by
Joe Sheehan

12-03

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4

Prospectus Q&A: Billy Wagner
by
David Laurila

09-21

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85

Prospectus Today: Bradleygate?
by
Joe Sheehan

02-19

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7

Riding High
by
Shawn Hoffman

02-05

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13

Opening Up MLB.com
by
Shawn Hoffman

01-25

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11

Prospectus Q&A: John Walsh
by
David Laurila

11-23

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1

Prospectus Q&A: John Blake
by
David Laurila

09-14

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3

Prospectus Q&A: Ozzie Guillen
by
David Laurila

06-18

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The Next Ten
by
Will Carroll

02-24

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Prospectus Today: Sign Barry Bonds
by
Joe Sheehan

09-23

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Prospectus Today: End of an Era
by
Joe Sheehan

08-09

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Bonds Responses
by
Baseball Prospectus

09-11

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The Ledger Domain: Place Shifting and the MLBAM
by
Maury Brown

07-22

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Prospectus Today: On Not Being Indicted
by
Joe Sheehan

07-10

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The Ledger Domain: MLB's Landscape Leading Up to the CBA, Part II
by
Maury Brown

02-23

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Prospectus Today: Bonds
by
Joe Sheehan

12-12

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The Numbers (Part Two)
by
Doug Pappas

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April 13, 2010 3:27 am

An Agent's Take: Media Relations

11

Joshua Kusnick

An agent can help his clients by developing a good rapport with the press.

Josh Kusnick periodically shares his experiences of representing professional baseball players and media members.

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The Yankees aim for a repeat, Jerry Manuel stays optimistic, plus other news from around the majors.

TAMPA, Fla.—With spring training nearly reaching the one-month point, Curtis Granderson has had time to be fully indoctrinated into the ways of being a member of the Yankees. Yet the center fielder continues to be amazed with his new surroundings. Granderson came to the Yankees fully understanding the ways of being a major-leaguer. He made his debut with the Tigers in 2004 and spent six seasons with them, including the American League pennant-winning club in 2006, before being traded to the Yankees at the winter meetings last December.

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February 21, 2010 12:31 pm

Prospectus Q&A: Dave Jauss

1

David Laurila

The Mets' bench coach talks about the duties of his job and the interesting path he took to the major leagues.

When the Mets hired Dave Jauss to be their bench coach, they brought on board a true baseball man. The 53-year-old Jauss has spent his entire adult life in the game, performing a cornucopia of roles for a multitude of organizations. After getting his feet wet in independent ball and the college ranks, the Amherst College grad spent three years as a minor-league manager in the Expos system before moving on to the Red Sox, for whom he served as a first base coach, minor-league field coordinator, bench coach, director of player development, and major-league advance scout. From Boston he went to Los Angeles, where he was Grady Little's bench coach with the Dodgers in 2006 and 2007. For each of the past two seasons, he performed the same role under Dave Trembley, in Baltimore. Jauss, who was hired by the Mets in November, talked about his time in the game during the final month of the 2009 campaign.

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December 22, 2009 1:39 pm

Prospectus Today: The Braves' New World

84

Joe Sheehan

Corporate management making corporate decisions handicaps one franchise in particular and the industry as a whole

I miss Ted Turner. Turner was controversial, brash, difficult, prone to mistakes of commission, prone to getting himself suspended, prone to making people really, really dislike him. Turner, however, had one trait that you had to respect: he wanted to win. Perhaps I value that too highly-I'm hypercompetitive myself, perhaps my worst trait-but I can forgive a lot of things if they're done in a sincere effort to succeed.

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The Braves' new closer discusses his career, life in the game, and pitching.

Billy Wagner is bringing more than a surgically-repaired left arm and 385 saves to Atlanta. The 38-year-old southpaw is also bringing a reputation as a media-friendly veteran willing to tell it like it is. Reportedly on the verge of signing a one-year free agent contract with the Braves, the outspoken Wagner seems fully recovered from Tommy John surgery, having pitched effectively for the Red Sox after being acquired from the Mets in late August. Wagner sat down with Baseball Prospectus on the final weekend of the 2009 season.

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September 21, 2009 2:07 pm

Prospectus Today: Bradleygate?

85

Joe Sheehan

The wrong person's being accused and then punished for lashing out over this season's disappointments in Wrigleyville.

In something of a surprise, the Cubs have suspended Milton Bradley for the rest of the season for conduct detrimental to the team. There are about two weeks left in the season, so in the midst of the big pile-on, I'd like to ask one question: Who the hell has ever been suspended for two weeks for what they said to the media? This is a severe and unwarranted overreaction, a cynical public-relations ploy designed to curry favor with fans and the media and distract both groups from a Cubs season that is ending with a whimper.

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February 19, 2009 12:29 pm

Riding High

7

Shawn Hoffman

Why MLB may be the ultimate new media company.

The mainstream media really seems to think that the sports business is in trouble. Check out this piece of doom-casting from the Wall Street Journal:

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February 5, 2009 12:41 pm

Opening Up MLB.com

13

Shawn Hoffman

Making their original content both accessible and free may be the best possible option.

Despite the horrendous economy, MLBAM is actually in a rare sweet spot. The business models that worked for media companies in the twentieth century are on life support, and may be gone faster than anybody had anticipated. (Would you advertise in a newspaper right now?) Every dollar is precious, and companies are looking for advertising mediums that can give them a more quantifiable return. Naturally, most are shifting to the internet, where every action is trackable. So even as total advertising output shrinks, the online pie will continue to grow.

MLBAM is in a great position to take advantage of that, since it already has two robust revenue streams (which is one more than most dominant internet companies). According to BusinessWeek.com, half of BAM's revenue (about $225 million in 2008) came from MLB.tv subscriptions, while the other half came from advertising and "other extras." The MLB.tv business should grow organically; the underlying technology is constantly improving, and high-speed internet access will only become more ubiquitous. At $120, it's a tremendous value-you can't watch six games at once on MLB Extra Innings-so there's no reason to think the product will be anything but an obvious winner. And it will only get even more interesting when internet-enabled televisions become the norm in a couple of years.

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January 25, 2009 11:50 am

Prospectus Q&A: John Walsh

11

David Laurila

The ESPN executive discusses the changing media landscape, the MLB Network, and a contrarian sense of creation.

ESPN is the epicenter of sports media in the United States, and at the forefront of their award-winning coverage is John Walsh. The media giant's Executive Vice President and Executive Editor, Walsh helps to oversee an ever-expanding array of content, from on-air programming to the journalistic efforts of ESPN.com. A native of Scranton, Pennsylvania, Walsh earned a master's degree in journalism from the University of Missouri, and held editorial positions at Newsday, Rolling Stone, the Washington Post, US News and World Report, and Inside Sports before joining ESPN in 1988.

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November 23, 2008 11:46 am

Prospectus Q&A: John Blake

1

David Laurila

The Red Sox' departing VP of media relations talks about going back to Texas and changes in the nature of media coverage.

Baseball coverage has changed over the years, and with nearly three decades in the business, John Blake has experienced much of that evolution firsthand. Recently hired as the executive vice president of communications for the Texas Rangers, Blake is returning to Arlington after spending the last three seasons as the vice president of media relations for the Boston Red Sox. After graduating from Georgetown University and initially working in public relations and media information for the Baltimore Orioles from 1979-1984, Blake served as the media relations director, VP of public relations, and then senior VP of communications for the Rangers from 1984-2004.

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September 14, 2008 11:46 am

Prospectus Q&A: Ozzie Guillen

3

David Laurila

The ChiSox manager discusses handling pitchers, perception versus reality, and the way of Ozzieball.

Ozzie Guillen is his own man. Outspoken and sometimes misunderstood, the mercurial White Sox skipper is not only colorful, he is also smart as a fox. Considered one of the most cerebral players in the game during his playing days, the 44-year-old native of Venezuela has shown himself to be no less wise as a manager, having led the South Siders to a World Series title in 2005. Now he has his charges-considered second-division fodder by most prognosticators when the season began-atop the AL Central as the pennant race enters its home stretch. A big-league shortstop for 16 seasons and a third-base coach for three more, Guillen took over as the White Sox manager in November, 2003.

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June 18, 2008 12:00 am

The Next Ten

0

Will Carroll

Names you should know, whether you're a Mariners fan or simply curious about who the head honchos of tomorrow might be.

In a post-Moneyball world, a new generation of baseball minds have ascended to the top of their teams. While initial returns have been mixed-Paul DePodesta was forced out of Los Angeles after a perfect storm of weak ownership and a hostile local media conspired against him-the trend is still running strong. That's because like most sports baseball is a game that thrives on imitation; if you win, someone will try to copy your success or at least steal someone that knows the formula. Josh Byrnes got a shot in Arizona because the Red Sox won, even if the second Sox title didn't start a run on the next Sox assistant.

It's time to take a look at the names you'll be hearing next year. While some of these are people who have already been interviewed for positions and might already be on your radar, some of them aren't. I've also taken some of the more easily-anticipated names off of the list. For example, any time there's an opening, Chris Antonetti's name has come up, and for good reason, but after turning down several job offers, Antonetti seems locked in with the Indians, and essentially removes himself from our list, though his name's going to keep coming up whenever a GM job does become available. I also removed former general managers from this list, even though that means keeping well-qualified people like DePodesta off; as with Antonetti, DePodesta will be in circulation as a candidate. This choice also keeps people like Gord Ash, Gerry Hunsicker, or even Pat Gillick off of my list. That's because what I would like to do here is add some names to your mental list. Inside baseball, these guys are known and known well; it's time you did too.

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