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Prospectus Q&A: John Henry
by Jonah Keri
John Henry took over as owner of the Boston Red Sox after the 2001 season,
replacing outgoing chairman John Harrington. He made news this off-season by
hiring Bill James to the front office and naming 28-year-old Theo Epstein as
general manager. The former commodities trader made his fortune by following
market trends and leveraging his interest in math. He recently chatted with BP
about his goals for the Sox, his views on ownership and his thoughts on Red Sox
Nation.
Baseball Prospectus: After the extended search, what made you decide to
choose Theo Epstein for GM?
John Henry: All along we discussed Theo as a possible candidate and believed
with conviction that he would one day become the general manager of the Red Sox.
Theo was very keen on J.P. (Ricciardi) and on Billy (Beane). Even though their
relative youth would have perhaps greatly prolonged his ascension to the helm,
he was adamant about pursuing both of them. He put his personal ambitions aside
for what he saw as the best interests of the Red Sox organization. But when J.P.
and Billy were finally out of the picture, we saw Theo, himself, as the best
choice for the long-term. We knew if we brought anyone else in, that person
would have been in the position of helping prepare Theo for the job. We knew
Theo was very close to being ready. On the day before it was announced we all
agreed that making the transition now was the best option. This was really
Larry's (Lucchino) call and he knew he could bring in enough of a brain trust to
surround him that Theo could essentially act as the chairman of the brain trust
and make the final decisions that needed to be made.
Theo is a great listener. We knew he didn't have an ego that would preclude him
from listening to more seasoned baseball professionals. We also knew his
intelligence, philosophy and instincts would enable him to make informed
decisions in our long-term best interests.
BP: Do you think Epstein needs to do more than a better-known GM would to
negotiate with players and agents initially, to overcome issues of age bias on
the other side of the table?
JH: No, not at all. However, by his very nature he will do more than just
about anyone else. He is indefatigable. My greatest concern for him is that he
will work considerably more hours than he should over the coming years.
BP: Epstein comes from a player development background. Meanwhile the Sox
farm system has struggled to churn out impact players in recent years. Does
Epstein's hiring indicate you plan to invest more heavily in player-development
or other "unseen" but potentially beneficial areas?
JH: Yes, we have voiced our commitment to this from day one.
BP: In the Yankees you obviously have a formidable opponent, both
revenue- and personnel-wise. What kind of new, high-risk, high-reward areas are
the Sox looking at to find advantages over the Yankees?
JH: In every transaction you must attempt to lower your risk and increase
your potential to succeed. Every deal, every decision at this level has risk.
You cannot shield yourself from risk. You cannot win with a long-term,
conservative tone.
BP: By now I'm sure you've felt the brunt of the Boston media's presence.
How have you dealt with that media pressure? Is it something you enjoy, or just
tolerate?
JH: It is a part of the landscape and a part of the job. It is the direct
result of the passion for baseball in New England - the very reason we sought to
get involved here. With the Marlins and with the Red Sox, I have had a very open
and satisfying relationship with the media.
A lot of the criticism of media in sports, entertainment and in politics is
misplaced in my opinion. Many people in the spotlight, so to speak, don't often
think about the responsibility journalists have to their constituency - in our
case to our fans. The media is the conduit to those who are paying for
everything - the fans. So I always respect the right of the media to have access
and to try to accurately get out to their readers, viewers and listeners what is
happening.
BP: The Red Sox have in recent years forged a bad reputation for medical
care of its players in recent years after several botched diagnoses and general
complaints. How can the team overcome its bad reputation for medical care of
their players?
JH: We have heard this and we have addressed it - I hope fully. There is
too much riding on the health of players to have issues in this regard and I
believe we addressed that in 2002.
BP: When you came into the Marlins' picture, were you informed of Wayne
Huzienga's position, that he'd control stadium revenue and make Marlins'
ownership a difficult proposition, profit-wise? Assuming you did, why did you
buy the Marlins, knowing the extremely difficult situation the franchise was in?
JH: Yes, I was very aware of the situation. But you cannot blame Wayne
for the economic mess that exists with the Marlins. It was a mistake to place a
franchise in South Florida in a football stadium without ballpark revenues and
without a roof. Wayne had the same lease with the Robbie family that I had with
him. I knew going in that the future of the franchise was dependent on a
public/private partnership to build a ballpark. What I did not realize was that
each year one person in the state hierarchy could single-handedly defeat you
even if you had the votes, which we did, in the legislature. The last year after
we won by a huge margin in the house, one man blocked us from getting to a vote
in the senate. It was very, very frustrating and unfortunate. I also learned
that those without a constituency can make a name for themselves simply by
opposing you even if they were privately comparing what they were doing to a
random, drive-by shooting.
Overall, however, the three years I spent owning the Marlins were terrific.
Ultimately, we could have built our own stadium, and we discussed and studied
doing so, but that would have consigned the franchise to huge mortgage payments
that would have eliminated any chance of competitiveness on the field for three
decades.
BP: Were you promised future ownership of another team by the
commissioner as a future perk for taking on the Marlins?
JH: No. The commissioner actually preferred someone else at the time. But
after he got to know me and worked with me he thought I was a good owner down
there. He certainly did everything in his power to help us get a ballpark built
there. He was as frustrated with the process as I was.
BP: How involved are the owners in reviewing the applications of
potential new owners to buy teams? Is there some kind of clause that makes
following the commissioner's party line (i.e. lobbying for publicly-built
stadiums) a pre-requisite for team ownership?
JH: No, not at all. The owners' first concern is whether or not an
incoming owner has the financial wherewithal to operate and backstop a major
league franchise. Once that concern is satisfied, owners are researched to find
out what their history of community involvement has been, what abilities they
have organizationally, what their business plan for the franchise is, how the
purchase is structured, who are the partners - all of this in addition to
serious inquiry into the ethical, legal, media, credit, related-party
backgrounds etc. Many factors are looked at over a period of many months and
more often than you might imagine, people are turned down as prospective owners
even after they have a deal to purchase a team.
BP: What's your vision of baseball-franchise ownership? Is it just
another business, to be run as a bottom-line operation, or does it come with a
different set of rules?
JH: Baseball certainly has a different set of rules from other
businesses. How many businesses require you to pay highly significant sums to
your competitors so they have a better chance to beat you? Running a baseball
franchise is, as the commissioner has pointed out to me, more like running a
social institution than a business. The community does not care about the bottom
line. The community cares about the impact you make. They primarily care as we
do about winning, but again they also care about winning off the field. In New
England, the Red Sox are part of the basic, everyday fabric of life. The mood
of the city of Boston is different the day after a win than it is the day after
a loss. It's that much an integral part of life. I am extraordinarily fortunate
to be a part of something that matters so much to so many, that brings so much
passion and enthusiasm.
BP: When you invested in the Yankees, then the Marlins and now Red Sox,
did you approach each one as another business proposition, or do you see the
benefits as more intangible (i.e. personal enjoyment, making a bigger name for
yourself outside Wall Street, etc.)?
JH: None of those ventures were a business proposition for me. I have a
fiduciary responsibility to our partners, but our partners are unified in the
desire to win a championship. When we went out to obtain
Cliff Floyd, Alan Embree and Bob Howry
last summer despite the fact we were facing a large loss, not one of our
investors hesitated to push for it. No one objected. In fact, they were very
excited about the moves.
We'd like to make money. Who doesn't want to make money on an investment? But
that's not what drives you to own a team or drives you after you own a team. We
want to bring a championship home to New England. That drives every person from
the ushers to the chairman. We're all a part of an epic struggle that is played
out everyday from mid-February when camp opens until the busy off-season begins
in November right back through to mid-February again. There is no rest until we
win. And come to think of it, when we do there will be no rest thereafter. It is
an epic challenge, again. I feel very, very lucky to be a part of it.
BP: How involved do you intend to be in player matters? Do you feel team
owners should be more involved in consulting on personnel decisions with the GM
and the rest of the front office?
JH: The important thing is to have the right people making these
decisions. I have certain strengths with regard to financial analyses and these
days most major decisions involve those types of analyses, so no doubt I will
play a role. But I have very little expertise in analyzing players and trades
from a baseball perspective. I am well aware of my limitations. I believe that
awareness, more than any other single factor, has made me successful.
Jonah Keri is an author of Baseball Prospectus. You can contact him by
clicking here.
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