July 11, 2012
The Platoon Advantage
Fixing the Worst Days of the Baseball Season
I got back into town last night just before the first pitch of the All-Star Game, after spending a week at a cabin in the Internetless north woods of these United States. As such, my last seven days has been much more of this:
I am thus feeling very disconnected from the game I love, and completely out of the normal routine that baseball fans fall into of watching or listening to games every night on TV, radio, or the computer. Watching and following a team through the long season is dependent on these routines, and mine are way out of whack.
Thankfully, baseball has seen fit to throw me a bone, tossing the midseason break onto the tail end of my vacation to lessen the amount of baseball I would have otherwise missed. In fact, it turns out I could have taken a couple extra days and not really missed anything worth watching.
The All-Star break has been an effective momentum stopper during the regular season for decades now, as exciting pennant races and tremendous individual seasons are put on hold so baseball can honor the league's top 10 percent or so. It's only going to get worse now that the break has been extended to four interminable days with no meaningful baseball (and I say this as someone who actually really likes the All-Star Game). It was hard to notice the problem 30, 20, or even 10 years ago, as the days before and after the All-Star game simply felt like regular offdays for each fan's hometown nine. After all, television coverage was spotty for many teams, meaning that the only thing fans were really missing was checking the box scores the next morning in the sports page.
But with the vast expansion of MLB Advanced Media, fans' ability to watch virtually all of their home team's games, as well as every single other MLB contest, has meant that the day before, and especially the days after the All-Star Game have become black holes.
Indeed, the fact that nothing is on today or tomorrow is fairly unforgivable, and a complete missed opportunity. Baseball has the sporting world to itself in the middle of the summer, and is happily telling fans: "Hold on. Just wait a second. We'll get back to the regular season in a couple days or so. Go pay attention to your family or something."
Well, I don't like my family that much, Major League Baseball. This past week at the cabin effectively reminded me of that. I like you. So do thousands upon thousands of other Americans. I want to watch you. We want you. I would like to pay attention to ads that you sell in between innings, and occasionally purchase things from your sponsors so that you continue to make money. And there are more like me. Why, then, are you taking the night off?
I mean, sure MLB players need to get back to their clubs before the regular season starts again in earnest on Friday. Sure we want big leaguers to actually get a break to rest. I'm actually very ok with both of those things. But why then is MLB insisting on continuing to make the Futures Game a largely ignored prelude to the big game itself?
The Futures Game is forced to go up against real major-league action on Sunday. But it features players who will wind up being the next generation of Jeters and Pujolses and Verlanders, and guys who will compete in next year's World Baseball Classic for their home countries. You would think that baseball would want to get these players in the public eye to create additional name recognition they could build on down the road. Where is the cross-promotion, MLB? Where is the dynamic synergy and other corporate gobbledygook? Major League Baseball thinks so little of this game that they hid the box score on the minor-league-baseball scoreboard. To find it, you have to really, really want it.
But if you did find it, you'd see that Jurickson Profar, perhaps the best minor league position prospect in the game, went 2-for-3 with this homer:
You saw Billy Hamilton leg out a triple (though he didn't steal a base):
And you saw 20 year old Futures Game MVP Nick Castellanos hit a monster three-run bomb to dead center:
No, this year’s Futures Game was not a good one. The U.S. team clobbered the World team 17-5, but there’s no doubt that bad baseball, especially when it features young and marketable future stars, is better than no baseball. And while it could represent an anticlimactic denouement to the All Star weekend, it also takes advantage of an exclusive window to rope baseball’s most die-hard fans into watching the game.
But no. Instead, we’re going to sit on our hands for these next few days. I’m going to catch up on episodes of Luther with my wife and maybe play catch with the boy. And that’s your fault, Major League Baseball. I could be watching you. I could be ignoring them. My friends and colleagues could be doing likewise. Baseball is our favorite sport. Why, oh why, Major League Baseball, are you so determined to make us see less of it?