CSS Button No Image Css3Menu.com

Baseball Prospectus home
  
  
Click here to log in Click here for forgotten password Click here to subscribe

Premium and Super Premium Subscribers Get a 20% Discount at MLB.tv!

<< Previous Article
Premium Article Pebble Hunting: The Bu... (03/28)
<< Previous Column
Bizball: Why the Forbe... (03/26)
Next Column >>
Premium Article Bizball: Inside MLB’... (04/02)
Next Article >>
Fantasy Article Preseason Value Picks:... (03/29)

March 28, 2012

Bizball

A New Day for the Dodgers

by Maury Brown

It wasn’t the most cash in the deal that won the day, but rather a whopping total, and maybe—just maybe—some goodwill for Frank McCourt.

Late Tuesday night, the Dodgers and Frank McCourt announced they had reached an agreement under which Guggenheim Baseball Management LLC (“GBM”) will acquire the Dodgers for $2 billion upon completion of the closing process. The purchasing group includes Mark R. Walter, who is the CEO of Guggenheim  Partners, a privately held global financial services firm with more than $125 billion in assets under management , as its controlling partner. However, it’s former Los Angeles Laker great Earvin “Magic” Johnson who will likely be the face of the Dodgers. The group also includes Peter Guber (the Golden State Warriors co-owner who is also the chairman and chief executive of Mandalay Entertainment, which is invested in the successful Dayton Dragons minor-league team); Stan Kasten (former Washington Nationals and Atlanta Braves president), Bobby Patton (oil and gas investor), and Todd Boehly (president of  Guggenheim  Partners ) as other key investors.

McCourt and members of the purchasing group, including Johnson, will also be forming a joint venture that will acquire the Chavez Ravine property, parking lots and all, for an additional $150 million. The parties in the deal for the land would mutually agree to any development, with Johnson being able to veto any plans, according to Bill Shaikin of the LA Times.

All told, the deal is worth a record-breaking $2.15 billion—the most ever paid for a sports franchise. To place that total in perspective, it is $1.05 billion more than the prior record amount paid for a North American sports franchise: $1.1 billion, paid by Stephen Ross for the Miami Dolphins. The prior record price for an MLB club was $845 million for the Cubs, Wrigley Field, and a 25 percent interest in Comcast SportsNet Chicago. The Dodgers sale will total nearly three times that, eclipsing other recent MLB club sales by a staggering margin.

The massive increase over the Cubs sale is tied directly to the potential for a lucrative broadcast deal. A lesser, but still crucial factor is the Dodgers’ strong brand, which has languished during McCourt’s tenure. Upgrades to Dodgers Stadium and the presence of Magic Johnson—the highest-profile African-American owner in league history—have the potential to pay dividends on a number of levels and revitalize the organization quickly. Another factor in driving up the price was the bankruptcy auction process. While McCourt ultimately selected Johnson's group without a true auction involving the three finalists, the process itself inflated the price considerably.

"I am thrilled to be part of the historic Dodger franchise and intend to build on the fantastic foundation laid by Frank McCourt as we drive the Dodgers back to the front page of the sports section in our wonderful community of Los Angeles," said Magic Johnson.

“This agreement with Guggenheim reflects both the strength and future potential of the Los Angeles Dodgers, and assures that the Dodgers will have new ownership with deep local roots, which bodes well for the Dodgers, its fans and the Los Angeles community,” said Frank McCourt in a statement.

The deal is not yet quite done, and there are still some questions about the funding.

According to sources, the deal does not leverage future television rights for the Dodgers, which could garner anywhere between $4-$5 billion. Both FOX and Time Warner are interested in partnering with the Dodgers in a new regional sports network or purchasing broadcast rights. That future cash infusion bodes well for both the Dodgers’ player roster and for the team’s ability to make improvements to Dodger Stadium.

However, there certainly will be debt. How could there not be? Steven Cohen, who was seen as a strong contender to win the right to close the sale, reportedly had the highest amount of cash equity in his offer at $900 million. If the Magic/Kasten group had had that same amount of cash in play, there would still have been $1.25 billion to fund.

That’s where Guggenheim Partners comes in. They will be the major investment wing of the group, which explains why Walter will be the controlling owner.

What will be interesting to see is how Kasten deals with the player roster and to what extent Ned Colletti continues to function as GM. There is no word as to whether Kasten will be replacing Coletti (unlikely), or if he will simply act as club president as he has before with the Nationals and Braves. In both of those instances, Kasten was not a big spender on player talent, something that most everyone following the Dodgers sale believes the club will be no later than 2013, after the media rights deal is completed.

What last night’s announcement means is that the Magic/Kasten group has entered into an exclusive agreement to get the deal done. It’s possible that MLB could ask to review the sale structure of the deal if there are concerns abound the amount of debt being carried. McCourt was supposed to auction off the Dodgers, but did not, selecting Johnson’s group just a few hours after MLB’s 30 owners approved each of the three finalists (Cohen and Rams owner Stan Kroenke were the other two). By April 13, a US Bankruptcy Court must approve the deal, and by April 30, the deal needs to close. That is the same day that McCourt must pay his ex-wife Jamie $131 million as part of their divorce settlement.

By any measure, Frank McCourt will go down as one of the worst owners in league history. The decision to not only take the offer involving less cash, but to select a group with deep LA ties in Johnson and operational excellence in Kasten and Guber, while throwing in a partnership on the land surrounding Dodgers Stadium, makes McCourt’s exit the best—and possibly most lasting—move of his tenure. As I wrote on March 19, when handicapping the sale, “McCourt has a chance to go out a winner in selecting the Magic/Kasten group. While the cash piece is critical, unless it is so far out of skew as to not be competitive, it would be smart to take the goodwill and operational excellence that comes with Magic/Kasten, which is head and shoulders above the others in this regard.”

Wake up, Los Angeles. It’s Showtime… Dodgers style.

RELATED CONTENT:
Bizball: From Magic to Cohen and More: Handicapping the Bidders for the Dodgers

Maury Brown is an author of Baseball Prospectus. 
Click here to see Maury's other articles. You can contact Maury by clicking here

27 comments have been left for this article.

<< Previous Article
Premium Article Pebble Hunting: The Bu... (03/28)
<< Previous Column
Bizball: Why the Forbe... (03/26)
Next Column >>
Premium Article Bizball: Inside MLB’... (04/02)
Next Article >>
Fantasy Article Preseason Value Picks:... (03/29)

RECENTLY AT BASEBALL PROSPECTUS
Premium Article Raising Aces: The Rabbit Hole
The View from the Loge Level: The Diversific...
Barbecue State of Mind
Premium Article Transaction Analysis: Give the Red Sox Your ...
Premium Article Transaction Analysis: Astros, Marlins, Swap ...
Premium Article Transaction Analysis: The Great Big David Pr...
Trade Deadline

MORE FROM MARCH 28, 2012
Research Mailbag: ...Is This Thing On?
Premium Article Heartburn Hardball: The Mysterious Brian Mat...
The Platoon Advantage: Chicago's Bear
Premium Article Painting the Black: Building Benches Faster
Premium Article Collateral Damage: Clearing the Air
Fantasy Article Preseason Value Picks: Second, Short, and Ca...
The BP First Take: Wednesday, March 28

MORE BY MAURY BROWN
2012-04-09 - Premium Article Bizball: Big Money and the Opening Day Payro...
2012-04-02 - Premium Article Bizball: Inside MLB’s Social Media Policy ...
2012-04-02 - BP Unfiltered: This Isn’t Baseball. It’s...
2012-03-28 - Bizball: A New Day for the Dodgers
2012-03-26 - Bizball: Why the Forbes MLB Valuations Are F...
2012-03-19 - Premium Article Bizball: From Magic to Cohen and More: Handi...
2012-03-13 - Bizball: For Moorad, Backing Off On Padres O...
More...

MORE BIZBALL
2012-04-16 - Bizball: Why the Seattle Mariners Could Be S...
2012-04-09 - Premium Article Bizball: Big Money and the Opening Day Payro...
2012-04-02 - Premium Article Bizball: Inside MLB’s Social Media Policy ...
2012-03-28 - Bizball: A New Day for the Dodgers
2012-03-26 - Bizball: Why the Forbes MLB Valuations Are F...
2012-03-19 - Premium Article Bizball: From Magic to Cohen and More: Handi...
2012-03-13 - Bizball: For Moorad, Backing Off On Padres O...
More...

INCOMING ARTICLE LINKS
2012-08-27 - Premium Article Bizball: The Priciest Trade Ever Made